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Penn State Ice Rink
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Customer Profile

The Penn State Ice Pavilion is the home to all Penn State University and State College community ice-skating organizations and events. Our customers include both the event participants and spectators.

Over 800,000 customers annually!

Advertising at the Ice Pavilion is a great way to build community awareness for your business, increase brand recognition, sponsor sports teams, and help support community recreation programs.

The Ice Pavilion is home to University groups who participate in and attend events for 3 collegiate hockey teams, an intramural hockey league, skating courses, broomball, parties, and private rentals.

The rink also hosts community patrons who attend public skating, figure skating, an adult hockey league, youth hockey, high school hockey, parties, and private rentals.

Customer Statistics

  • 50% have annual income over $50,000
  • 88% are on-line
  • 90% live within 20-mile radius from rink
  • 50% are from community
  • 40% are from Penn State University

Rink Statistics

  • 2 Rinks: 200' x 85' & 45' x 55' Sheets
  • 1,050 Seating Capacity 
  • 1,350 Standing-Room-Only Capacity
  • 500-Person Public Skating Capacity
  • 1000 Participant Summer Camps 
  • 325 Operation Days Per Year 
  • 1,200 Fan Average for PSU Hockey
  • 200 Skater Average Per Public Session